Thursday, January 17, 2008

NAMM: Roland Aquiring Majority Share in Cakewalk - Roland Aquiring Majority Share in Cakewalk

Wow, now here is something that is not really LivePA related, but will defintely have a major impact on the industry. Roland has just announced that it has purchased a majority share in Cakewalk.

Roland Corporation President, Hidekazu Tanaka

"Through this mutually beneficial partnership, both corporations have enjoyed a marked increase in sales and market share. As a logical evolution of our relationship, we have decided to increase our investment in Cakewalk by becoming its major shareholder." New products for musicians and professional audio producers will be branded as "Cakewalk by Roland."
"This is an exciting milestone in the relationship between Cakewalk and Roland. Cakewalk products complement a wide range of our products and we see a great future with the plans we have set for our alliance."

Greg Hendershott, Founder and CEO of Cakewalk

"We all look forward to working on new projects we have planned with Roland. Our two companies work well together and our respective customers will benefit from our ongoing collaboration. Roland makes great hardware. Cakewalk makes great software.

So what do you think; good for the industry as it pools hardware and software resources, or bad because it is another example of consolidation?

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